Dyno Domains Center

Did you know that when you experience pain either physically or mentallyany painit is your body’s way of communicating with you? Have you ever considered that the origin of this pain may not be connected to the specific part of your body experiencing the pain? Have you ever wondered if the origin of the pain may be connected to another time or experience in your life that you have forgotten?

Through pain, your body is working to get your attention. The key is to begin to listen.

Your body is resilient and has an incredible capacity to handle stress and emotional issues, it can absorb a lot. But is it necessary to put your body through all this emotional effort on a regular basis? Is it worth it? When you deny your emotional issues or ignore the fact that your body is stressed out; sooner or later your body breaks down and you experience the paindiagnosed as migraine headaches, MS, Lupus, Fibromyalgia, Chronic Fatigue, Cancer, Diabetes, TMJ, PMS, and the list goes on.

You don’t need to play macho with your body, doing the ’stiff upper lip’ method’I'm tough, I can take it,’ ‘I can handle anything,’ or I’m responsible for everyone else’ routine. Whether you pretend you’re OK or not, over a period of time, your body just breaks down. You can give your body a break by beginning to resolve those emotional issues, which are hurting you.

When you experience a pain in your neck, make the connection. Your neck is where your power to speak residesthe throat chakra. The question isAre you expressing your truth? Your throat chakra is connected to your feet. What is going on in your life that you ‘Can’t stand?’, thus causing you to give yourself a pain in the neck. Who is being a pain in the neck? If you are not addressing your truth, you will get stuck or blocked in life and you will not move forward productively. You may think you are moving forward every day, but, nonetheless, you may be stuck on a particular issue and not really moving forward. Do you have periods when everything you want to accomplish seems like you are walking up a steep hill or in molasses, even though what you want to accomplish is nothing new and you have done it a hundred times? Ask yourself, “Do I want to continue this project, or did I say, “Yes,” because I don’t want to say, “No?” What is your truth? What do you want? “I will will avoid pain, grief, stress, misery.” “What I want is ____.” (State this clearly and precisely.)

Knee pain (problems) originates in the shoulders. Shoulders represent our ability to carry our experiences in life joyously. We make life a burden by our attitudetaking on responsibility that does not belong to us. If you feel responsible for everyone in your life, that’s a lot of weight and molecules to ’shoulder.’ With that much weight, no wonder your knees are hurting in their effort to hold up all those people. Why have surgery to repair or replace your knee(s), when you can eliminate the burden from your kneesand shouldersand free yourself of the excess weight? By having surgery you will simply continue to create the same problem and be back to the same predicament in a year or two.

Sinusitis, colds, respiratory issues, earaches and asthma are connected to your first chakra, which holds all your belief systems and your relationships, especially your family.

Sinus medicine cannot clear your first chakra of emotional issues lodged in your sinus cavities. Only you have the power to resolve those for yourself. Herbal supplements can support your immune system so it can do its job, but you still need to clear the emotional issues to completely eliminate sinus issues.

Your jaws are connected to your generative chakrahips. The consciousness of TMJ is directly related to the misalignment of this chakra and your creativity. So if you are experiencing TMJ or any jaw misalignmentlisten to your truthWho/what are you angry at? Who/what do you resent? Do you have a desire to have revenge? What are you creating? Are you clenching your jaws or grinding your teeththus blocking yourself from creating a more fulfilling life.

These are merely a few of the many ways our body communicates to us that we need to change something. From this point forward when your body has pain, ask your body, “What is the pain about?” Pay attention to the response. For example: Close your eyes. Take a deep breath and blow out the breath with a big whoosh. Ask yourself: “Why do I have a pain in my neck?” If the thought comes to you that you did something you aren’t comfortable doingpay attention to that thought. Expand on that thought. Maybe you said, ‘Yes,’ to something you didn’t want to do. Maybe you talked yourself into doing something because someone else did it. Ask yourself many questions. If your response leads you to say, I want___. Notice if the pain you were experiencing has subsided or is completely gone. If the pain has subsided or is completely goneyou can be certain you have the right answer. If not, continue to explore and ask the questionWhat is the pain about? Initially this process may take several sessions over a few days, before you are certain of the answer. After you are accustomed to using this technique you will be certain of the answer on the first or second exploration.

Many people want guidance in perfecting this technique and seek professional help. Mind, Body, Spirit healing is the most effective modality in facilitating or teaching this process.

Dorothy M. Neddermeyer, PhD, author, speaker, inspirational leader specializes in: Mind, Body, Spirit healing and Physical/Sexual Abuse Prevention and Recovery. Dr. Neddermeyer empowers people to view life’s challenges as an opportunity for Personal/Professional Growth and Spiritual Awakening. http://www.drdorothy.net

THE PSYCHOLOGY OF PRICING

In case you hadn’t noticed, people can react very differently when faced with the same price for a product or service. In fact in most cases, we’ll never actually know what is in their minds when they consider a price and then decide to respond to it in certain way. So what does that mean for those of us pricing and selling our services out there in the market?

Typically, people who sell services go for an hourly rate. They use a process called “reverse competition” to determine what their rate should be. This is where you take a look at what your geographical competitors are charging, and you decide where in the range you want to fit on the spectrum of hourly rates. Inevitably, we choose a rate somewhere in the middle, so we can say that we’re not the most expensive, but neither are we the cheapest!

What kind of message are we sending out to our clients with this approach?

We’re showing absolutely no differentiation from any other company – just sticking ourselves straight down the line. In other words, we compete with everyone! Not a very prudent marketing decision.

So pricing simply using an hourly rate that sits in the middle of the spectrum is, in my view, a wasted opportunity to create a point of difference with your offering. Let’s think more broadly for a minute about what we are actually offering to your clients:
Regardless of what our specific offering is, we all offer some combination of:

Quality, Price and Service

QUALITY

Quality has become an expectation – the minimum you need to be in the game. It is similar to a high school degree – no one cares if you have one, but watch out if you do not. Quality is no longer an effective differentiator. So if you are going on about the exceptional quality of your service in your promotional material and sales pitch, just realize that in your customers eyes, you are not differentiating yourself in any way.

After all, no sane company is going to advertise the fact that the work they do is of average or low quality. It’s all high, isn’t it?

PRICE

There is absolutely nothing positive about competing on price, unless you specifically position yourself as a low-cost provider. Certainly, there is a market for the discount provider, but I believe this only works if you have a very high volume of transactions. As a service provider, the only sensible route is to obtain premium prices for your services.

No matter what you charge, there is always someone, somewhere, willing to perform the work you do for less money. Customers are value conscious, not price conscious. They look to do business with people they feel give them more than they are paying for. So the goal for the service provider is to make sure the customer perceives the full value of the service, not simply the price component.

Its accepted fact that many customers will equate high price with high value – especially when there is very little else to judge your value on.

Wise consultants know that if they price their services at the low end of the market, customers do not take their advice seriously. On the other hand, if you charge rates on the upper end of the spectrum, the customer will hang on every word you say and has a higher probability of implementing your suggestions. This of course has a proviso that you are offering a great service, rather than a mediocre one.

Sometimes the biggest hurdle to get over when considering charging premium pricing is our own attitude. Do any of these sound familiar?

‘I can’t charge those prices – my customers will all walk away!’
‘My service isn’t worth that much’

As long as you stay in that mindset, you’ll never make the transition to high end pricing. You must truly believe the value of what you offer – after all if you don’t, why should your customers? More on this below in a discussion about articulating the value of what you do.

If you are selling good advice, and your customers listen carefully and implement it – they will be more successful and thus will value you that much more. It is a cycle that spirals upward: The more you charge, the more people follow your suggestions, the more profitable they become, the more valuable you are to them. This is a vicious circle that you definitely want to be part of.

SERVICE

The third component of your offering is service. In today’s world, service is the ultimate differentiator and separates successful companies from mediocre companies. People will pay a premium for excellent service, and want to do business with companies who provide it. They want to build up personal relationships, know that their needs are understood, and do business with people who demonstrate integrity and value long term associations.

Successful businesses are in the relationship building game, and everything they do is aimed at strengthening connections and affiliations with potential and existing clients. This is where each of us can be different. No one can imitate our personal style and success at building and maintaining relationships.

In the long run, excellent service providers will prevail over mediocre “competitors.”

Getting Away from the Hourly Rate Mentality

Before you do business with a new customer, you hold all the leverage in the relationship. After the services have been performed, the customer possesses the leverage. The lesson is that you want to set all of your prices when you possess the leverage – that is, before the engagement begins. This requires quoting fixed prices and removing yourself from the Almighty Hour mentality.

The minute you quote an hourly rate, you put a fixed limit on your earning potential. It’s hard to increase an hourly rate once it has been set. The most successful service providers charge for the job as a whole, and don’t reveal how many hours it will take to complete the job.

One of my clients – a management consultant – bemoaned the fact that he always underestimated the hours required to complete a job, even when he added in extra time. When all the extra hours were added in, his hourly rate worked out to less than $50 per hour. At my suggestion, he began quoting prices by the job. After three months he conceded that on average, he was able to charge more for the whole job than when he quoted by the hour. His customers – it seems – perceived greater value when he outlined what the job consisted of, than when he simply quoted an hourly rate for his time.

Price Resistance

If you are in business, at some stage you will encounter resistance to the price you are charging. Your best option here is to help the customer understand the full value of your service, and the value or benefit they will get by implementing it. If you cannot conquer price resistance through educating the customer, then I would seriously suggest you not take the engagement.

Never decrease your price to get business from a customer suffering from price resistance. That cheats your best customers – those who value what you provide – and subsidizes your worst customers – those drawn to you by price considerations alone. Those will be the first customers to defect once they find – and they will – a service provider willing to do the work for less. You do not want to work for people who do not understand, or refuse to pay for, the value you provide.

Stay true and stick to your guns.

In today’s world it is no longer relevant to talk in terms of hourly rates when positioning the price of your services. It’s all about value you provide, and the perception of value in your customers’

Megan Tough – published writer, coach, facilitator and speaker – works with leaders and business people to create outstandingly satisfying and truly successful professional lives. Better leadership, improved personal effectiveness, and business plans that hum! To learn more and to sign up for more FREE tips and articles like these, visit http://www.megantough.com